WordPress is easy to use, and thousands of themes and plugins will add functionality to a website. So, yes, anyone with only a small amount of technical know-how could create a half-decent business website themselves. So, why is it then, that so many businesses employ the services of a professional WordPress developer to build their business websites for them?

Well, if you are about to launch yourself into the task of developing your business website, read on! Here are ten compelling reasons why it would be best to hire a WordPress professional to build your site for you.

1. More Efficient Use of Your Own Time

It is indeed entirely possible for you to develop your business website yourself using WordPress. However, unless you are already an experienced user of WordPress, it will likely take you far longer than you expect to create your site. You would probably get the essential elements of your site up and running in no time at all. But then you would need to learn how to add some of the more advanced features on your site, which will take you time. If you are setting up or running a business, you have better things to do with your time than building your website yourself.

2. Get a Site Finely-Tuned to your Needs

If you employ a WordPress developer to build your business website, you will be able to have your site customized to meet your requirements perfectly. If you try to customize your site yourself, you will invariably need to make compromises and take shortcuts. A good WordPress professional will not have to rely on plugins as much as you would. So, if some coding is required to get your site the way that you want it to be, a WordPress professional will be able to provide that for you.

3. Get a Unique-Looking Site

When you use only standard themes and plugins for your site, you will likely wind up with a very generic-looking site. A WordPress developer may use a WordPress theme and some plugins to speed up the development of your site. However a WordPress developer will also have the skills to refine the design of your site so that it is unique to your business.

4. Improved User Experience

A WordPress professional will optimize your website to achieve the best possible user experience. Your developer will ensure that your site is easy to navigate, and the design of the site is visually appealing. And they will test that all the functions on the site are easy to use. Optimizing the user experience will ensure that users are directed seamlessly toward your calls to action. The user experience is also a critical search engine ranking factor.

5. Search Engine Optimization

WordPress developers have the expertise to ensure that your website is optimized for search engines. Your developer will also be able to help you with your search engine optimization (SEO) after your site has gone live. If you try to build your website yourself, SEO is one more new skill that you will need to learn as you go along. If you use a WP professional, your business website search engine optimized from day one.

6. Faster Delivery

While you are focusing on other business tasks, your WordPress developer will be working on your new business website for you. A WordPress professional will be able to develop your site faster than you would, and they won’t have to multitask in the same way that you would.  So, your brand new, polished business website will be up and running in no time at all. And your customers will be able to find your new businesses sooner.

7. Optimized for Mobile Devices

Mobile optimization is now a crucial factor in website rankings. So, the user experience on your site must be as good on a mobile device as it would be on a desktop computer. Hiring a WordPress developer will ensure that every aspect of your site is optimized for use on a mobile device. It will also ensure that your website looks perfect on all the commonly used web browsers.

8. Better Website Security

Your WordPress Professional will use all the best security techniques and software to ensure that your website and data is secure. This attention to security will ensure that you comply with all the relevant data perfection legislation in your region. And it will ensure that your website is not taken offline by hackers. A WordPress professional will also make sure that your site does not breach any data privacy laws.

9. Ongoing Technical Support

In addition to building your website for you, a professional WordPress developer will be able to provide you with ongoing technical support. WordPress support might include training you and your staff, troubleshooting, and assistance with upgrades and enhancements. The support that a WordPress professional can provide you with will ensure that your website is always up and running. WordPress support will also save you hours of your time trying to fix problems yourself.

10. A Cost-Effective, High-Quality Solution

The best WordPress developers will provide you with a top-quality business website at a price that you can afford. Hiring a WordPress professional will save you days of your own time and give you a more professional-looking website. As most people now use the web to find the businesses they are looking for, your business website is one of your most valuable assets. So, it is well worth paying to have your business website developed by a professional.

Conclusion

As you can see from the above, there are lots of reasons why you should hire a WordPress professional to develop your business website. Yes, you could build your business website yourself using WordPress. Even so, if you want a top-quality, mobile, and SEO-optimized site that users will love, then it would be best to employ a professional.

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Planet Media is an eco-friendly and sustainable creative agency specializing in branding, UX/UI design, web development, ecommerce, and digital marketing solutions. We have extensive experience in developing, promoting, expanding, or reinventing your web presence.

Contact our Denver, Colorado office for a no-obligation, project cost analysis.