Project Description
Rocky Mountain Solar Energy is one of the Denver region’s largest residential solar energy companies. Their experienced solar panel installers have built hundreds of commercial and residential solar energy systems. The company is a leader in solar and “green” efficiency products, and its installation team for solar water systems, PV systems, and solar accessories is growing. Rocky Mountain Solar Energy is committed to meeting the growing demand for reliable solar energy.
Planet Media sought to understand, interpret and convey Rocky Mountain Solar’s company persona to make it stand above others in the industry. Our team’s insights and experience allowed us to provide website design solutions that effectively handled the demands of a company of this size. Our goal was to ensure that their website performed at a level that exceeded their expectations.
Project Requirements
- Develop a personality, brand voice, and brand story for the company
- Create an esthetically pleasing, attention getting website
- Increase public awareness of their solar energy company and brand
- Improve user experience and make products and services more accessible
- Drive traffic, engage prospects and generate new customers
Project Results
Planet Media created a new website that showcases the company as a leader in solar and “green” efficiency products, increases public awareness of their brand, and strengthens their position in the marketplace.
The project deliverables included brand integration, personas, wireframes, site maps, flowcharts, UX/UI design, WordPress development, search engine optimization, usability, and website testing.
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